Starbucks Aroma
Starbucks is known for the most successful coffee chain in the world. when people speak about Starbucks, we always think of its coffee and coffee bean. This project aims to create a new sub line for Starbucks with aromatic product that made from natural ingredients.
2020 | Spring | 9 Weeks
Project Brief
Hypothetical Packing for Starbucks
Key Value
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Quite
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Natural
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Premium
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Value
Branding
Color
Our green is iconic. Visible for blocks. It’s our most identifiable asset, from the color of our aprons to our logo.
Logo
The Siren is our muse, the face of our brand. Her image and our strong wordmark are our most recognizable brand assets.
Siren Timeline
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1971
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1987
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1992
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Current
Starbucks Aroma Scent
Cedarwood
Peppermint Mocha
Yuzu
French Vanilla
Geranium
Pumpkin Spice Latter
Yiang Yiang
White Chocolate mocha
Product in the kit
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Oil Diffuser
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Essential Oil
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Aroma Stone
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Interior Oil Set
